Straight breakdowns of the hyperscaler and channel programs behind the pitch decks — what they actually require, and where the gap is.
The ACE opportunity thresholds, Marketplace listing, and partner status AWS requires — and why most early-stage companies can't clear them yet.
Read →Co-sell ready is easy. IP co-sell eligible — the $100K ACR threshold and technical validation — is where it gets hard.
Read →No single revenue bar like Microsoft's — instead, a tier and specialization system that takes the same production history to climb.
Read →Two terms used interchangeably that hyperscalers, GSIs, and your own board all care about — and why most CRMs track them wrong.
Read →Three different partner types, three different motivations — and the same relationship-first rule that governs hyperscaler co-sell.
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